Share on facebook
Share on google
Share on twitter
Share on linkedin
Share on whatsapp
Share on email

SEMrush SMM Fundamentals Exam

SEMrush SMM Fundamentals Exam


Link to Appear in SEMrush SMM Fundamentals Exam:


How to use these answers: 

We are a bunch of digital marketing industry professionals and digital marketing trainers. We take up these digital marketing certification exams every month and share our experiences and discuss the questions and answers. We are sharing this for educational purposes. No commercial / sponsored association.

While you are appearing for the exam, you can come back to this post, Ctrl+F (find) the question, and mark the answer in the question paper.


SEMrush SMM Fundamentals Exam

True or false? Repeatedly publishing blog posts targeting the exact same keywords isn’t a good strategy because all of these blog posts will compete with each other for indexing in search engines.

  • False
  • True

True or false? The LinkedIn blogging platform is available for both personal and business pages.

  • False
  • True

True or false? Embedding custom pixel to your website helps retarget people who should already have an affinity for you but for some reason have not converted to liking your page or engaging with your content.

  • False
  • True

True or false? Since salespeople operate from their personal profiles, they can engage and connect with anyone, and they should take advantage of this opportunity to expand their network and expose their company’s content to a larger audience.

  • False
  • True



True or false? You should use KPIs or metrics to determine your social media campaign’s success only if your business goal is sales.

  • True
  • False


Mark the true statement.

  • Social media today represents the convergence of communication and information
  • Social media is meant only for sharing personal content and maintaining personal relationships
  • Blogs are good for individuals but not for businesses


What is the recommended number of social media channels to concentrate on for the purpose of A/B testing?

  • Three
  • Two
  • One
  • Four


Fill in the blank: Employee advocacy works better for ______ companies.

  • C2B
  • B2C
  • B2B


What is the right order of steps in the Deming Circle?

  • Do, Check, Plan, Action
  • Plan, Do, Check, Action
  • Plan, Check, Do, Action
  • Plan, Action, Check, Do


What type of paid social will give you the possibility to measure ROI?

  • Boost your content so that it is seen by the desired number of your followers
  • Promote a product that can generate a new sale
  • Like or follow campaigns to achieve a desired number of followers


What is the most effective way to send social signals via Twitter and to be noticed by someone whose tweets you share?

  • Like the post
  • Retweet their posts and mention them with their @username
  • Follow them and mention them in a tweet using their real name
  • Add them to one of your Twitter Lists


Which strategy do modern companies (especially startups) choose to get their product seen?

  • Choose the digital media channel that seems to be the most popular at the time and focus on one channel
  • Invest the majority of their money in traditional marketing channels like television, radio, magazines, etc.
  • Bet on digital marketing and create stories that will help potential customers with their purchasing decision and be heard throughout the buyer’s journey


Which of the following ideas for posting on Instagram will help you create a visual voice for your brand? Choose three options.

  • Post video ads for your product as Instagram Stories on a regular basis
  • Post plain photos of your product
  • Share photos of people that use your products
  • Analyze the most engaging types of photos on your competitor’s profiles
  • Take photos of your employees and have them make selfies to humanize your brand
  • Publish good-looking stock pictures of your product


If you work for a sportswear company, what type of content should you publish in order to strengthen your company’s personal branding?

  • Posts directly advertising your company’s goods
  • Posts about a healthy lifestyle
  • Your personal content
  • Something that has no connection with your business

What can’t be done on Facebook?

  • Creating open groups to increase engagement
  • Engaging the public with live stream video
  • Advertising both your business and personal accounts
  • Creating VIP closed communities to share special offers and special content


What is the main idea of digital relationship marketing?

  • Using email marketing to engage people who do not use the Internet for search
  • Combining organic and paid social efforts
  • Collaborating with people who share content that can help gain visibility for your company in the trusted news feeds of others


Why is audience retention in your YouTube analytics important?

  • It helps you analyze when people start to lack interest in your video content
  • It helps you see the numbers of views and likes you have received
  • It helps you understand your traffic sources


Which of the following ways of measuring your social media results we call comparative metrics?

  • The metrics that show you the difference between your and your competitors social media performance
  • The metrics that show you the difference of how many retweets you got for a certain post and likes that you got for another post
  • The metrics that show you the amount of generating website traffic or getting new leads on your website

Choose the right statements about hashtags on Instagram. Choose two options.

  • It is advisable to use a mix of very popular, mildly popular and less popular hashtags
  • A hashtag only make sense in the post description but not in the comments
  • 5-15 is the recommended number of hashtags for the post
  • You can add up to 35 hashtags to a publication

What is the name of the content manufacturing process in which you divide a single piece of content into multiple pieces that can be used on various social media channels?

  • Creation of evergreen content
  • Content repurposing
  • Content curation

What statements are true about the content buckets approach? Choose two options.

  • You should align the weight of each content bucket with your business objectives
  • It is better to choose one channel and concentrate on promoting it
  • Use feedback from how different content buckets perform on different social media channels to tweak your strategy
  • You have to share the same weight between all your posts

Which social media network has the second highest amount of social media-generated website traffic after Facebook?

  • Pinterest
  • Youtube
  • Twitter
  • Instagram

Fill in the blank: _______ are the most challenging group of people to work with if you don’t know them personally, but in order to achieve success through social media marketing they are potentially the most rewarding.

  • Followers
  • Influencers
  • Brand advocates
  • Your employees

Fill in the blanks: To determine which social media channels to spend time on, you should start with a social media audit. Then, you should analyze your competitors’ social media presence. Although you can’t get data on your _______, which is the most important, you can analyze your _______ rate and publishing _______ among other engagement rate, conversion, frequency metrics.

  • engagement rate, conversion, frequency
  • link clicks, engagement, frequency
  • community size, conversion, quality

What should we call an influencer with 543 followers?

  • Micro Influencer
  • Macro Influencer
  • Nano Influencer
  • Mini Influencer

What is the first step for a business that wants to start a social media program?

  • Link new and existing content with your own content as well as with other people’s
  • Find the most appropriate social media channels and content mediums for your business
  • Produce relevant and engaging content


Which factors will help you to be seen despite the changing social network algorithms of any given social network? Choose four answers.

  • Always using hashtags regardless of social network
  • Historical performance of your posts
  • Avoiding personal pages
  • Your type of content
  • Current performance of your post
  • Your follower-to-following ratio should be constant
  • Recency of content
Share on facebook
Share on whatsapp
Share on twitter
Share on email
Share on print

digital marketing certifications digital marketing course google digital marketing course digital marketing course online google free digital marketing course free online digital marketing courses with certificates by google google digital marketing certification google marketing course marketing certifications google digital garage certificate google marketing certification google digital unlocked certificate google garage courses google digital unlocked course google garage certification google garage digital marketing course social media marketing certification free online marketing courses with certificates facebook certified digital marketing associate google digital garage certification digital marketing certificate online google digital unlocked certification certified digital marketing professional

Get LinkedIn Badge by clearing the LinkedIn Skill Assessment Test in First Attempt

LinkedIn Skill Assessment Answers​

We have covered Linkedin Assessment Test Answers for the following Exams:

LinkedIn excel quiz answers, LinkedIn Microsoft excel assessment answers, LinkedIn Microsoft word quiz answers, LinkedIn html quiz answers, LinkedIn autocad quiz answers, LinkedIn java assessment answers, Microsoft excel LinkedIn quiz answers, LinkedIn Microsoft excel quiz answers, Microsoft outlook LinkedIn quiz answers, autocad assessment LinkedIn answers, LinkedIn skill quiz answers excel, Microsoft word LinkedIn quiz answers, LinkedIn git assessment answers, autocad LinkedIn quiz answers, LinkedIn Microsoft excel quiz, Microsoft excel LinkedIn quiz, LinkedIn autocad assessment answers,

Answers to LinkedIn quizzes, LinkedIn quiz answers excel, LinkedIn java quiz answers, LinkedIn c# assessment answers, LinkedIn skill assessment answers github, LinkedIn c quiz answers, LinkedIn excel assessment quiz answers, LinkedIn c programming quiz answers, LinkedIn skill assessment excel answers, LinkedIn adobe illustrator quiz answers, LinkedIn assessment test answers, LinkedIn skill assessments answers, html LinkedIn quiz, LinkedIn Microsoft excel assessment test answers, LinkedIn html test answers, adobe illustrator assessment LinkedIn answers, LinkedIn adobe acrobat quiz answers, LinkedIn aws assessment quiz answers, LinkedIn python skill assessment answers, LinkedIn ms excel quiz answers, LinkedIn skill assessment answers reddit, Microsoft project assessment LinkedIn answers, Microsoft excel LinkedIn assessment answers, LinkedIn Microsoft project assessment answers, LinkedIn python quiz answers, python LinkedIn assessment answers

linkedin microsoft excel assessment answers linkedin microsoft excel assessment answers 2021 linkedin microsoft excel assessment answers github linkedin microsoft excel assessment quiz linkedin microsoft excel assessment test linkedin microsoft excel assessment reditt linkedin quiz answers linkedin assessment answers linkedin skill quiz answers linkedin skill assessment answers linkedin excel quiz answers linkedin assessment quiz answers linkedin skill quiz linkedin test answers linkedin excel test answers microsoft excel assessment linkedin answers linkedin microsoft excel assessment answers linkedin excel assessment answers linkedin microsoft word quiz answers linkedin html quiz answers linkedin skills assessment answers linkedin skill test answers linkedin autocad quiz answers linkedin java assessment answers microsoft excel linkedin quiz answers linkedin microsoft excel quiz answers microsoft outlook linkedin quiz answers autocad assessment linkedin answers linkedin skill quiz answers excel microsoft word linkedin quiz answers linkedin git assessment answers autocad linkedin quiz answers linkedin microsoft excel quiz microsoft excel linkedin quiz linkedin autocad assessment answers answers to linkedin quizzes linkedin quiz answers excel linkedin java quiz answers linkedin c# assessment answers linkedin skill quiz questions and answers linkedin skill assessment answers github linkedin c quiz answers linkedin excel assessment quiz answers linkedin c programming quiz answers linkedin skill assessment excel answers linkedin adobe illustrator quiz answers linkedin assessment test answers linkedin skill assessments answers html linkedin quiz linkedin microsoft excel assessment test answers linkedin html test answers adobe illustrator assessment linkedin answers linkedin adobe acrobat quiz answers linkedin aws assessment quiz answers linkedin python skill assessment answers linkedin ms excel quiz answers linkedin skill assessment answers reddit microsoft project assessment linkedin answers microsoft excel linkedin assessment answers linkedin microsoft project assessment answers linkedin python quiz answers python linkedin assessment answers linkedin wordpress quiz answers linkedin autocad skill assessment answers linkedin answers quiz microsoft excel linkedin assessment linkedin c programming assessment answers linkedin excel skill quiz answers linkedin skill quiz answers python linkedin excel skill assessment answers linkedin skill assessment excel microsoft powerpoint assessment test linkedin answers linkedin excel assessment test linkedin skill assessment test excel skill assessment linkedin linkedin skill assessment powerpoint answers excel skill test linkedin matlab linkedin quiz answers linkedin skill quiz answers autocad skill quiz linkedin answers java linkedin quiz linkedin skill quiz answers microsoft word linkedin quiz questions and answers linkedin take skill quiz answers answers to linkedin assessments excel linkedin assessment answers linkedin skill assessment answers excel git linkedin quiz answers skill assessment linkedin answers microsoft excel skill assessment linkedin linkedin java test answers excel linkedin quiz answers for linkedin quizzes microsoft word linkedin assessment excel assessment linkedin answers excel quiz linkedin answers answers linkedin quiz aws linkedin quiz microsoft office linkedin quiz answers linkedin adobe illustrator assessment test answers java skill assessment test linkedin answers microsoft excel skills assessment test linkedin linkedin skills assessment excel c linkedin quiz linkedin quiz excel skill assessment test linkedin answers linkedin excel skill test excel assessment test linkedin java linkedin assessment answers linkedin seo skill assessment answers linkedin aws skill assessment answers linkedin c test answers linkedin excel exam answers python quiz linkedin answers linkedin skill assessment python answers